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What Is Your Association’s Appetite for Risk? Is it Time to Think Differently?
A recent Avenue M poll found associations favor moderate to conservative approaches to adapting their membership model over aggressive shifts.
What Makes You Unique and Valuable?
A compelling & unique value proposition is the key to attracting and retaining members.
A Majority of Associations Avoid Commenting on External Policy Issues
A more than ten percent increase in associations that opt out of speaking out on issues not in line with their mission reveals a more cautious landscape.
Many Associations Lack Sufficient Data to Enhance Member Value
Every member is unique: Is your organization treating them the same?
Majority of Executives Acknowledge AI/Automation Is Likely to Impact Strategic Goals
While AI is a priority for many associations in 2024, executives also recognize the need for advancing staff skills and maintaining momentum on DEI initiatives.
Is Environmental Sustainability Dead or Does It Need to be Rebranded?
Most associations express low levels of interest in investing in environmental sustainability initiatives.
Does Your Association Have What It Takes to Stand Out in 2024?
The time is right for positive and effective change. But not all associations say they have a demonstrable edge. The good news is, it’s never too late to show what…
Amped Up Benefits and Expanded Horizons Are Priorities for 2024
The new year looks like it’s filled with promise as association leaders plan to throw the net wide and enhance their offerings.
Leaders Prioritize Closing Comms, Education, and Membership Skills Gaps
The rise of AI and other tech trends is prompting associations to focus intently on elevating their communications, education, and membership departments, gearing up to tackle a fresh set of…
